Business Life Hacks by JMarketing Influence Agency
Learn how to get on the fast track to business success with real actionable advice. Joshua Strawczynski and team are digital marketing experts at the award winning JMarketing Agency who deliver outstanding results to multi-million dollar companies by letting consumer psychology influence the buyer decision-process.
Episodes
41 episodes
Convincing Your Boss to Invest In CRO
Diving into the nitty-gritty of CRO, we'll tackle the barriers and misconceptions that prevent businesses from embracing this essential strategy. With Rafa's expertise, we dissect the competitive necessity of CRO in a market where paid channels...
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24:18
Boost Website Conversions With Secret Psychological Triggers
Discover the alchemy of homepage design that magnetizes and converts with JMarketing's wizard of the web, Josh Strawczynski. Prepare to be enlightened as Josh imparts the esoteric knowledge of crafting a homepage that doesn’t just catch the eye...
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30:11
Boosting Conversions Through Clever Digital Forms
Unlock the secrets to designing online forms that don't just grab attention, but elegantly guide users through to conversion. Today, we're joined by expert designer Nik, who sheds light on the art of crafting forms that strike the perfect balan...
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19:33
Why Technical SEO is Important for CRO: Key Insights
Get ready to turbocharge your website's performance as we unravel the mysteries of technical SEO with Umair. In a market where split-second decisions matter, we dissect the critical need for lightning-fast page loads, diving into how mere secon...
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20:59
Mastering Color Psychology To Boost Website Conversions
Unlock the secrets to skyrocketing your website's conversion rates through the subtle yet powerful influence of color psychology. This episode, featuring Nik from JMarketing, is your gateway to understanding how the right hues can sway user emo...
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20:09
Boost Conversions By Understanding User Behaviour
Unlock the secrets to captivating the hearts and minds of consumers with Josh Strawczynski, the managing director of JMarketing, who shares his expertise on the psychological underpinnings of customer decision-making. Our discussion ventures be...
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28:33
Elevate Your Marketing Success Through A/B Testing
Unlock the secrets to optimizing your website's conversion rates with the guidance of marketing analytics guru, Rafa Feliz. Our in-depth discussion peels back the layers of A/B testing, a cornerstone of Conversion Rate Optimization (CRO), offer...
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40:39
Controlling User Flow Through Visual Hierarchy
Unlock the secrets of web design that converts with the wisdom of Nik, a master of the digital canvas. We've all been to websites that leave us feeling lost or bored; our latest episode is here to make sure yours isn't one of them. Through an e...
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37:41
Identifying & Interpreting The Key CRO Metrics
Introduction - 00:26Why CRO is so important - 02:35JMarketing's innovative approach - 05:17The 9 frictions - 07:09Applying the 9 frictions to CRO - 12:24Google Analytics is the main CRO tool - 17:49Other CRO tools - 21:4...
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38:53
The Secret To Successful Conversion Rate Optimization
Intro - 00:27What is Conversion Rate Optimisation (CRO)? - 02:12The Shortcomings Of Standard CRO Tactics - 04:21Why Soft Conversion Points Are Effective - 07:56Using the Nine Frictions for CRO - 10:41Effective CRO Practices ...
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17:09
The Importance of Topical Authority in Modern SEO
00:27 - What is Topical Authority?03:39 - Google's algorithm07:53 - Recent changes10:08 - AI and search engines14:38 - Rewarding good content17:56 - How to achieve topical authority19:51 - Publishing high-quality content...
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29:31
The value of pitching your business 10,000 times | Special guest Alex Coe
00:27 - Intro02:24 - Alex's introduction05:27 - Approaching a cold audience07:04 - Difference between 'push and pull'08:31 - Improving skills through scary situations10:24 - Instagram in the sale process11:53 - Know yo...
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Season 2
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Episode 1
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31:58
Social Cohesion Calibration | How To Write 'Normally' & Generate Cut Through
Joshua Strawczynski (
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6:32
Successful digital marketing for a new product launch
Successful use of digital marketing leads to ridiculously successful product launches... but it's more than just advertising on Facebook/Google. The key is understanding how to focus your objectives on knowledge, learning about your audience.
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11:37
Startup Companies - The Secret Only 1% Of Companies Use
Contrary to popular believe, digital marketing is NOT the channel you publicise on. If you are a startup who is using Google/Facebook/LinkedIn to make sales, you are probably missing a step. How well do you really know your customer??In...
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15:39
Daniel Oyston from Content Grasshopper
Join Josh in his conversation with Daniel Oysten, to know about his story as a business owner and some new insights about S.A.A.S .
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Season 1
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Episode 25
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57:19
Julian Cole Planning Dirty Academy
In this episode, Josh interviews Julian Cole, a strategist advertising extraordinary who from a humble Australian boy to the highest echelons of agency life in New York and how he left it all to start his own business, working online and all th...
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Season 1
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Episode 24
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44:18
Rob Broadhead 2020 Fire Protection
In this episode, we will speak to Rob Broadhead from 2020 Fire Protection; a Sydney based organization that has risen to be very successful in its field. This will be an interesting case study of how you can transform a business that has low en...
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Season 1
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Episode 23
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31:37
The key to understanding military/government customers
Interested in how the US military/government procures solutions from commercial companies? Today's guest is one of my favorite people on the planet.
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Season 1
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Episode 22
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50:05
Interview with Mike Irving from Advanced Business Abilities
In this episode, we'll be diving into the world of business coaching through the eyes of Mike Irving, and we'll talk about what makes people exploit their abilities to reach success.
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Season 1
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Episode 21
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23:24